https://www.oursocialcollective.com https://www.oursocialcollective.com/talentaboveandbeyond As the world evolved and grew so too has the burgeoning of talent within the digital marketing space. Our Social Collective holdings saw this growing... <div data-rss-type="text"> <div> <b> “Today there is nothing more valuable than an audience” </b> </div> </div> <div data-rss-type="text"> <div> <span> As the world evolved and grew so too has the burgeoning of talent within the digital marketing space. Our Social Collective holdings saw this growing need and birthed Our Social Management to help brands navigate this, with the power to instantaneously and effectively access talent globally.  </span> </div> <div> <span> <br/> </span> </div> <div> <span> From growing our own brands in house and working directly with influencers to build them we have a unique edge and perspective on how best to couple these entities to achieve the best possible marketing and growth outcome for both parties needs, while keeping the desires of the consumer in mind. </span> </div> <div> <span> <br/> </span> </div> </div> <div data-rss-type="text"> <div> <span> <b> “People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted referral is the Holy Grail of advertising.” </b> </span> </div> </div> <div data-rss-type="text"> <div> <span> The Our Social Collective retail platform and the inner workings of the incubating process of building influencer led brands from scratch gave us an edge to understanding the needs of not just a brand, but the influencer and client from a 360 degree angle. We have been able to combine this knowledge to tailor deals for both parties built around the fundamentals. </span> </div> <div> <span> <br/> </span> </div> <div> <span> Our 360-degree approach consists of these key pillars: strategy, creative, talent selection and vetting, campaign delivery, distribution and reporting. We combine our expertise to create talent-led strategies, that can integrate into more traditional marketing channels.  </span> </div> </div> <div data-rss-type="text"> <div> <span> <b> Over the past year from the inception of Our Social Managements we have worked with over 52 brands spanning 5 continents to bring to market campaigns that have had an ROI of 80% &gt; and increased exposure by 270%.  </b> </span> </div> </div> <div data-rss-type="text"> <div> <br/> </div> <div> <span> We can truly say that we have adapted in a fast paced world to fully utilise the power of the influencer with this new era of digital marketing. </span> </div> </div> Tue, 05 May 2020 15:20:19 GMT https://www.oursocialcollective.com/talentaboveandbeyond VC (New Tag),Our Social Collective,Our Social Management,audience (New Tag),The Triplets,,adverstising,influencers,Talent management,,talents,Our Social Collective Holdings (New Tag),ROI thumbnail main image https://www.oursocialcollective.com/influencerversionofbusinessschool Over the past year and a half, our team at Our Social Collective have created and brought to market 5 influencer brands, harnessing the creative power... <div data-rss-type="text"> <div> <span> Over the past 3 years our team at Our Social Collective have created and brought to market 5 influencer brands, harnessing the creative power of influencers and channelling it through coverable products in 4 different verticals.  <span> Our Social Collective is a platform that celebrates the power of the influencer and their creativity. We have set out to re-define the power of influencer marketing.  </span> </span> </div> </div> <h3> <div> <span> “The whole business idea in the beginning was built on the basis of: We want to create something authentic”. </span> </div> </h3> <div data-rss-type="text"> <div> <span> Our Social Collective empowers influencers to curate and custom create a unique private label brand of their own. Steering away from collaborations and co-creations, we are dedicated to creating authentic and individually unique brands that best reflect their personal style, personality and brand of  </span> <span> the individual. </span> </div> <div> <br/> </div> <div> We have built a space where where logic meets magic and a platform where expertise and ideas cross-pollinate to create fresh and unique consumer brands. </div> </div> <div data-rss-type="text"> <div> <span> <i> Credits and special thanks </i> </span> </div> <div> <span> The New York Times, w </span> <span> ords: </span> <span> Jessica Bumpus, p </span> <span> hotography: </span> <span> Tom Jamieson </span> <br/> </div> </div> Mon, 02 Dec 2019 13:57:40 GMT https://www.oursocialcollective.com/influencerversionofbusinessschool business,New York Times,Influencer,Article,Press Release,Valerie Bungener Relmy,Our Social Collective,incubator,Scott McKenna,Venture capital,Stacey McKenna,Kay Ganesh,Camila Carril Collection,OSC,Press,International thumbnail main image